Voters and pundits might struggle with Democrat policy positions in the 2020 campaign, but it's remarkable how swiftly they lock in the names.
Voters and pundits might struggle with Democrat policy positions in the 2020 campaign, but it’s remarkable how swiftly they lock in the names.

A Democrat by any other name

Voters and pundits might struggle with Democrats’ policy positions in the 2020 campaign, but it’s remarkable how swiftly they lock in the names.

Bernie is always “Bernie,” not “Sanders” — yet Warren is “Warren,” not “Liz.” Pete is “Pete,” never “Buttigieg.” But Booker? He’s not “Cory.”

Democrats are awaiting a decision by “Joe.” If Biden does run, he’ll join a crowded field that includes “Beto” (never O’Rourke) and “Harris” (rarely Kamala).

They all want a crack at the guy who for decades was known as The Donald — a label first given him by former wife Ivana — until he ran for president and decided to be “Trump.” This wouldn’t work for most candidates. Erica Castro, for example, is unlikely to want her husband to be known as The Julian. And John Bessler wouldn’t care to have his wife, Sen. Klobuchar, referred to as The Amy.

Besides, “Klobuchar” doesn’t work on T-shirts the way “Amy for America” does. An even worse fit would be “Hickenlooper,” although America might also be underwhelmed by “John for President” — which is why odds for the former Colorado governor are longer than his last name.

Obama was the rare politician who succeeded despite the curse of a name Madison Avenue didn’t love. “Barack for President” was not pleasing, and “Hussein for President” would have been worse. BHO never clicked. Depending on your orientation, it’s Butane Hash Oil or the symbol for Raja Bhoj Airport in India.

For a while, however, initials were the rage. We had JFK and then LBJ, and of course the simplest initial of all for a man whose very being was rooted in simplicity: W.

As for first names, they work in showbiz (think Cher, Oprah, Clint, et al) but not so well in politics. Presidential hopefuls Beto, Bernie, Pete, Amy, and Joe would presumably seek to avoid comparisons with one of history’s best known mononymous candidates, Hillary (“please don’t call me Clinton”).

Truth is, Americans have never much cared for presidential candidates who went by their first names. Honest Abe was a notable exception, but Lincoln’s time was back in 1860. It wasn’t until 1948 when someone else managed to run successfully on a first-name basis: “I’m just wild about Harry” was Truman’s slogan, along with the also popular “Give ’em hell, Harry.”

Four years later, Dwight David Eisenhower used the bumper-sticker-friendly phrase “I like Ike” to cruise into the White House, making him the nation’s last first-name president.

Some in the current Democratic field are still trying to figure out where they fit name-wise. The New York senator’s site is “Gillibrand 2020,” but her official bio refers to her as “Kirsten” a total of 10 times without once invoking the name “Gillibrand.”

And then there is Sen. Harris. As the California Democrat’s popularity grows, she might choose to become just “Kamala.” In her book, she says it means “lotus flower,” which she notes “is a symbol of significance in Indian culture.”

For others, it’s simply first name or bust. After all, no matter what you think of Bernie, you’ll admit that “Feel the Sanders” just wouldn’t fly.

The viewpoints expressed above are those of the author and do not necessarily reflect those of The Independent.

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Peter Funt
In print and on television, Peter Funt continues the Funt Family tradition of making people smile – while examining the human condition. After 15 years hosting the landmark TV series “Candid Camera,” Peter writes frequent op-eds for The Boston Globe and The Wall Street Journal as well as his weekly column distributed by the Cagle Cartoon Syndicate. His writing contains the same pointed social observations that have made “Candid Camera” so popular since its invention by Peter’s dad, Allen, back in 1947. His new book, "Cautiously Optimistic," takes America's temperature in six-dozen essays, guaranteed to make readers think and smile. It's available at Amazon.com and through CandidCamera.com. Peter is a frequent speaker before business groups and on college campuses, using the vast “Candid Camera” library to bring his points to life. His newest presentation for corporate audiences, “The Candid You,” draws upon decades of people-watching to identify factors that promote better communication and productivity. Details about Peter Funt’s speaking engagements are available at: www.CandidCamera.com. See http://www.youtube.com/watch?v=naYXOGIktsw for video. Peter hosted the newest versions of “Candid Camera” in recent years with Suzanne Somers and Dina Eastwood, with complete collections now available on DVD. Peter Funt actually made his first appearance on “Candid Camera” when he and the legendary series were each just three years old. Peter posed as a shoeshine boy who charged $10 per shoe! Since that time he has appeared in hundreds of “Candid Camera” sequences, hosted over 200 network episodes. In addition to his hidden-camera work, Peter Funt has produced and hosted TV specials on the Arts & Entertainment and Lifetime cable networks. He also spent five years as an editor and reporter with ABC News in New York. Earlier in his career, Peter wrote dozens of articles for The New York Times and TV Guide about television and film. He was editor and publisher of the television magazine On Cable. And he authored the book "Gotcha!" for Grosset & Dunlap on the lost art of practical joking. Peter’s essay on the evolution of television is included in “The Story of American Business,” published in 2009 by Harvard Business Press. Peter also follows in his father's footsteps as President of Laughter Therapy Foundation, a non-profit organization started by Allen Funt in 1982. Drawing from the Candid Camera library, Laughter Therapy sends special videos, at no charge, to critically ill people throughout the U.S. When Peter took over as host of the CBS specials, "Variety" wrote: "The latest new 'Candid Camera' specials seem to be getting funnier. Peter Funt is as personable as his dad..." Following Candid Camera's Battle of the Sexes special, "The Hollywood Reporter" observed: "This show is great fun. Peter Funt has a remarkably effective presence." Peter Funt received his degree in journalism from the University of Denver. In 2010 he returned to the Denver campus to be honored as a Master Scholar in Arts and Humanities. He is a past winner of the annual Silurian's Award for radio news reporting, for his ABC News coverage of racial disturbances in Asbury Park, NJ. Peter is founder of the Monterey County Young Journalists program in California, which provides hands-on training for high school students pursuing careers in news. He also inaugurated the Courtroom Journalism competition in Monterey County in conjunction with the Lyceum Organization, and conducts a similar statewide event for the Constitutional Rights Foundation in Los Angeles, as part of its Mock Trial program. Peter resides in Central California with his wife, Amy, and two children, Stephanie and Danny. His favorite pastimes are golf, baseball, tennis and people-watching.

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